How ShiftB2B built an ecommerce engine for for this health and beauty supplier, driving 10x traffic and 48% sales growth with a multi-language Shopify build and system integrations.
A snapshot of the services, industry, and results from our Shopify migration for a complex industrial supplier with a growing product catalog.
Shopify Migration
Setup of Shopify platform and premium theme customization
B2B Ecommerce SEO Boost
Optimized product pages, homepages, and landing pages for high-intent search
PIM & Order Management Integrations
Integrated multi-channel PIM and order management system
Shopify App / Feature Integrations
Setup multi-language, Lead capture for dealer applications integrated with Calendar Booking system
Product Catalog Optimization
Implemented complex product data templates using metafields, and created translated version
Results
Project Outcomes
10
x
Organic Traffic
25
%
Conversion Rate Increase
48
%
Sales Growth
The Problem
A B2B Supplier Without a Digital Sales Channel
The Client needed to modernize their entire customer buying experience — migrating from no ecommerce at all to a multi-language Shopify storefront with product syndication across Amazon and other channels.
The Solution
Shopify + Systems Integration for Scalable Growth
Built a new Shopify storefront with multi-language support
Optimized product catalog for SEO and usability
Integrated Amazon + PIM systems via Ecomdash for product data management
Configured lead capture flows for wholesale inquiries
Structured the site for scalable content + SKU expansion
The Impact
Immediate Traffic, Conversion, and Sales Growth
Our ecommerce optimization strategy wasn’t just cosmetic — it delivered real results across traffic, conversion rates, and revenue growth.
10
x
Organic Traffic
25
%
Conversion Rate Increase
48
%
Sales Growth
Tools We Implemented
The Stack Behind the Store
We built an integrated tech stack that could handle large product data, complex fulfillment, and multi-channel selling.
Ready to Optimize Your Store?
Let's Talk Ecommerce Growth
Book a Discovery Call and we’ll show you what’s possible for your B2B brand.
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